Digital tools for museums during the pandemic

The American Alliance of Museums has published helpful tips to guide museum staff who are thinking through the pros and cons of potential digital strategies. Digital tools are an excellent way to stay connected with the museum audience during the pandemic, but getting started can be a bit tricky.

Digital technologies can help museums enhance safety for staff and visitors, reassure the public, and reach audiences not ready to visit in person. The article brings up three challenges that museums might face in the peri- and post-pandemic era:

  • Staying engaged with the public while they cannot or will not visit in person
  • Managing attendance upon reopening
  • Creating safe interactive experiences in the museum galleries

Read the article.