David Vuillaume, NEMO Chair, will attend the Forum on behalf of NEMO and will make sure to highlight museums’ contribution to the tourism sector. The Cultural Routes Forum offer tourists from across Europe and beyond a unique and informed experience and are at very heart of cultural tourism development.
The aim of the Advisory Forum is to stimulate debate between the Cultural Routes and the wider tourism sector. The Forum will set a certain focus on ways in which the Cultural Routes can continue to capitalise on the growing market for cultural tourism so as to:
- Profile the cultural heritage, traditions, experiences and connectivity of Europe;
- Stimulate and support the development of local, regional, national and trans-national tourist economies;
- Encourage creativity and innovation in the cultural sector that can add to the tourist experience;
- Create opportunities for exchange, new motilities and inter-cultural dialogue across Europe and between Europe and the rest of the World.