From Museum Education to Public Engagement - Trends and practices in European museums

11 April 2019 | Margherita Sani

One of the biggest challenges museums face nowadays has to do with the increased number and variety of activities addressed to the public, or, better, to the publics. The concept of audience development translates into the numerous practices museums put into place in order to satisfy the needs both of the audience and of the funders. The term public engagement - as opposed to education – therefore better reflects what museum educators currently do.

The webinar will look at this shift, using examples and case studies from different institutions in Europe.

The presentation can be downloaded here.

Margherita Sani works at the Institute of Cultural Heritage of the Region Emilia-Romagna, where she has designed and managed several EU funded projects on museum education, lifelong learning and intercultural dialogue. A board member of NEMO and an active member of several professional museum associations and networks, Margherita has been on the Jury of the Children in Museums Award since 2014.  

The webinar was part of the BE MUSEUMER programme which aims to increase the professionalism of young museum workers in the South Caucasus region (Georgia, Armenia and Azerbaijan). The Creative Europe funded project is led by the Georgian Museum Association together with NEMO and the Academy of Cultural Management. Following the first training opportunity, which was exclusive to museum workers in the South Caucasus region, a free webinar on the same topic and led by the same facilitator was organised.