Innovative approach to creating a strategic plan

During the presentation, we will focus on the process of creating a strategic plan in collaboration with the local community, defining the value of the museum and its goals, and developing a vision. In particular, two examples of community involvement will be presented, namely a top-down system and a bottom-up system using three museums as examples. The theoretical part will be followed by a practical part in which participants will try their hand at the actual tasks assigned by the museum to representatives of the local community in formulating the strategy. Lecturers: Sergio Servellón, Dr. Aleksandra Berberih-Slana, Lavra Munda Slaček.