Now online: NEMO Webinar on effective digital storytelling in museums

The recording of the recent NEMO Webinar with Medhavi Gandhi, founder of The Heritage Lab, is now available to watch online. The 1-hour webinar gives insights into how museum can use simple storytelling strategies to grow an audience and connect with their community.

Museums are filled with stories. But in a digital landscape, where the attention span of audiences is very often quite limited, how do museums use storytelling to connect with audiences? How can they use different digital tools and platforms to journey their audience from a 'passive content consumer' to an 'active, involved member of the community'?

Watch the recording of the NEMO Webinar “Connect and grow: Effective digital storytelling in museums” to learn how to identify and build an effective digital storytelling strategy.

In the webinar, Medhavi Gandhi aimed to answer questions such as "what stories should we share" and "which tools should we use". She featured case studies and examples from projects that The Heritage Lab has led and produced.

Registration to the next NEMO Webinar is open. Join us on 9 April for a 1-hour session with Maria Chiara Ciaccheri on rethinking museum accessibility strategies.

More about Medhavi Gandhi

Medhavi Gandhi is a cultural practitioner from India, working at the intersection of public engagement with cultural heritage, social development and education since 2009. Over the years she has conducted a wide-range of workshops for diverse audiences in India, US, UK, Germany, Australia, and the Netherlands. These include communication and writing for the web, digital strategy building for museums, curating online exhibitions, developing partnership frameworks, participatory projects and digital programs. She has also conducted sessions for teachers on using digital tools for teaching history, arts-learning and developing digital humanities projects. Medhavi is the founder of The Heritage Lab - a digital media platform where she has conceptualized, led and executed global campaigns that bring together her love for storytelling, and the arts.